experiencing

Operationalize Your Brand in Your Company Culture

How do you strategically ensure that your customers consistently experience your brand positively? Your customers will receive a clear brand message from your company only if your employees’ actions exude your brand. COVID has created a challenging environment for creating … Read more

How Often Do You Get Brainwashed?

When I was a young man, I had a very selfish and self-centered paradigm. I believed the world revolved around me. Eventually, that paradigm broke down for me. It left me feeling empty and lonely, and I realized there had … Read more