purpose

Four Attributes of a CORE Purpose

To keep your organization afloat you need to have positive cashflow. But that can’t be what your organization is all about. It’s important to focus on what’s deeper than making money—especially if you want to make more money. To secure … Read more

Vision Provides Both Power and Focus

To get a rocket to lift off, you need to have a combination of both incredible power and precise focus. Leaving the atmosphere requires that you have an enormous amount of thrust, but that thrust has to be channeled in … Read more

(Re)Discovering Your Company Purpose

Your company purpose is key to your brand differentiation. Knowing why you do what you do will help you draw the right customers to your company. But what if along the way you have lost hold of your company purpose? … Read more

The Culture Competency That Trips up Most Companies

From all the culture analyses I have performed, I find it interesting that the vast majority of the organizations I survey have shortcomings in the same area. In my surveys, I look at how these organizations score in Appreciation, Morale, … Read more

What makes a Google team successful?

Remember the last time that you were part of a team assigned to create a deliverable? Whether it was weeks ago on the job or years ago at school, what stood out to you? Chances are that you had a … Read more

What Should Be the Purpose of Business?

On Sunday I played Monopoly with my kids. I hadn’t played that game in years. As we sat down to play, I looked at the rules. Since it had been so long since I played Monopoly, I wanted to familiarize … Read more

A Five-Step Process to Build Morale in Your Company

As a leader, one of your greatest assets is the morale of your team. How you wield your influence can profoundly affect the culture of your organization. The more intentional and consistent you are in building the culture, the greater … Read more

The Means Are The Ends

Competition brings out the best and worst in us. How we compete is just as important as the outcome—in fact, likely more so. The ends do not justify the means. Nicholas Pearce in his book The Purpose Path says “The … Read more